Open Job Positions

Job Title: Head of Digital Marketing

How to Apply: Email your CV and Cover Letter to GourmetPizzaCompany06@gmail.com

Job Description:

Gourmet Pizza Company is a thriving takeaway and delivery pizza shop in Abuja, Nigeria, and we are looking for a Head of Digital Marketing to join our team. The successful candidate will be responsible for developing and implementing our digital marketing strategy across multiple platforms, including Instagram, TikTok, and YouTube Shorts.

The Head of Digital Marketing will create, edit, and post content to our social media pages and be responsible for managing our content calendar. They will track the success and progress of digital campaigns to ensure that they are achieving our business objectives. The goal is to build an engaged community around our brand and to drive sales through our digital marketing efforts.

There are five key prongs to this role. The Head of Digital Marketing will be responsible for:

1.      Posting consistent and daily content to draw people into the brand and get them to enjoy and engage with our content.

2.      Engaging with current trends and memes to keep our brand as part of the conversation around current viral trends and memes.

3.      Encouraging the community to create their own content around our brand and post about us to their communities.

4.      Developing a brand personality that sells and showcases happiness, fun, and memes.

5.      Building out influencer relationships and partnerships to give us access to new audiences.

The ideal candidate will have a passion for digital marketing and a proven track record of success in building engaged communities and driving engagement through digital channels. They may themselves be an influencer or have worked with brands and influencers. They will be creative, strategic, and data-driven, with excellent communication and project management skills.

Key Responsibilities:

·        Develop and execute a comprehensive digital marketing strategy for the Gourmet Pizza Company brand, specifically focused on Instagram, Tik Tok, and YouTube Shorts.

·        Create, edit and post daily content on our social media pages, including photos, videos, and other engaging content formats.

·        Engage with current trends and memes and keep our brand as part of the conversation around current viral trends and memes.

·        Build a strong and engaged community around our brand by getting people to create and post content about us to their communities.

·        Develop a brand personality that aligns with the Gourmet Pizza Company brand, which is centered around happiness, fun, family and memes.

·        Collaborate with other departments to ensure brand consistency across all channels.

·        Monitor and report on the performance of digital campaigns and recommend strategies to improve engagement and conversion rates.

·        Stay up to date with digital marketing trends and recommend new strategies to improve the overall effectiveness of our marketing efforts.

Requirements:

1.      Strong understanding of social media platforms, in particular Tik Tok and Instagram and their respective communities.

2.      Excellent communication and interpersonal skills.

3.      Ability to work collaboratively with cross-functional teams.

4.      Has good vibes

5.      Creative and innovative thinker.